Viu has officially launched its service in South Africa. The service is already available across 16 countries including Hong Kong, Singapore, Malaysia, India, Indonesia, the Philippines, Thailand, Myanmar and Middle East countries.
In South Africa, the app will be available in a ‘freemium’ model, with premium local, regional and original content. The company claims of a programming strategy that is inclusive and locally relevant premium content.
Ryan Solovei, Country Manager, Viu, SA, shared the excitement of bringing to the South Africans the ‘freemium’ video streaming service anchored on local content to South Africa. Through partnerships with Etv, SABC, and Vodacom, Viu has built an ecosystem that makes it easier for audiences to engage with our platform.
The app is available in the IOS app store, Google Play and in the Huawei app gallery. The service has also partnered with Vodacom to provide greater access to customers with innovative products that will give customers seamless access to Viu premium in the future.